Ernest Hemingway Signature Edition Freewrite

Had the pleasure of working with the Astrohaus brand to design the landing page for the launch of their new Freewrite product, “The Hemingwrite.”

They wanted something bold and new. Not in the zigzag style of most other product launch pages and that inspires the adventurous writers that love a good Hemingway novel.

We iterated through a few different designs before we finally landed on the dark green, organic and overlapping layout of the final design. We made sure to tell Hemingways story both visually and with copy while also showcasing the product’s many features and dreamy looks.

The product launched with amazing success and was featured in Forbes and Tech Crunch.

  • Role Web Designer, Art Direction
  • For Astrohaus
  • Date May-July 2021
  • Type Web Design
  • URL www.Hemingwrite.com